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Meteor Theater
Project Goals
Reestablishing a university's new cinema identity in person, Post 2 year COVID isolation
Skills
• Branding
• Photo Manipulation
• Graphic Design
• Photography
Scope
• Brand guidelines
• Print & Digital Collateral
• Tees + Stickers
Background
Meteor Theater runs free movie screenings for UTD students for stress relief from their studies. They also host Cinematheques, film workshops, and a film festival to educate students interested in the film industry.
Instagram posts designs
Visual Identity: color
#ffdd00
The three colors represent each section of education that the organization offers for students to easily recognize each upcoming event.
*Logo and style designed by Chase Mack
Secondary logo was established to be used when the primary logo does not fit in the color scheme with event promo.
However, I found that the secondary logo was the most suitable for event promo as I designed both digital and print materials for the entire year.
Posters
Red: Mainstream events
Screening popular movies for enjoyment after classes
Facebook event banners
Blue: Cinematheque events
Screening indie or classic movies followed by a discussion about a specific topic of the movie
Instagram posts
Yellow:
Cosmic Film Workshops
& Trivia Night
Film Workshops hosted to educate students interested in film.
Trivia Nights for fun movie trivia and prizes!
Cosmic Film Festival
End of the year film festival where students submit their own films and celebrate their achievements by being awarded.
The theme for that year was "Head in the Clouds."
Campus TV ad
Instagram Post
Flyer
Event marketing
collateral
Poster
Facebook event banner
Campus TV
Flyers
Tees & Stickers
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